Local Facts
30 billion searches for local information will be made in 2008. 79% of U.S. households do some kind of search for a local service or product on a daily basis. 77% of Internet users have looked for services and products within an area close to their home or business. 58% of all Internet search engine references are for locally sold products and services.
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Our Promise
To Point You Out In The CrowdThere are an estimated 162 Million web sites live on the internet right now. Feeling like a minnow in the ocean? You don't have to. Search 4 It Local will help you be found, locally, where your customers are looking for you. Here's How We Do That.
Our Network
We Cast A Big Net, Even For LocalThe local network, if you know where to start, expands exponentially.
Directories feed off of portals feeding off of search engines. Search 4
It Local is igniting the fuse under local search submission. When the
explosion happens, you'll want to be in the way.
Here's Deeper Detail.
Our Experts
Put Your World In Expert HandsThere is more to submissions than just submitting. It's important for you to understand what optimal keywords compliment the best content outlining the most profitable target audience. Actually YOU don't have to understand because our collection of experts do!
Let us put you in touch.
Recognized experts in the field of Local Search Enhancements were asked to rate the importance of a collection of criteria with respect to their influence on rankings in Google and Yahoo Local search. The scale used was as follows
- The first number listed to the right of each factor indicates the importance of that factor. The higher that number, the more important the panel considered it to be in ranking well.
- The second number listed to the right indicates the standard deviation of the responses. The lower that number, the higher the agreement of the panel.
Search 4 It Local Internet Marketing Consultants take many other important factors into consideration as we build your Local Search Listings. The critical elements listed here are outlined to give you an idea what we are doing for your business.
General importance of on-page criteria. 3.06/1.63"Local search information for businesses at locations is extracted from telecom information, semi-structured directory information, and information extracted from unstructured Web sites. The web site that is the homepage for the business may be more likely to be determined to be the authoritative site for the business if it seems to be the source of the most complete information about that business, if it has been verified by the business owner, and possibly if it has some links to it from other sites that include geographic information about the business."
Search 4 It Local provides you with an enhanced page listing all of your business information including address, phone number, location, map, product and service, history, and more [Here Is A Complete List]. This profile also points to your your primary web site (if applicable), giving you another quality link to help your rankings.
City / state in title tags of website. 2.53/1.43The title of your enhanced profile page will contain Business Name / City / State / Product Category
Address and Phone Number in HTML of website. 2.55/1.74"This allows both the search engines and your human visitors to tell where you are from."
The Overview tab on your enhanced profile page will contain full addresses and phone numbers
hCard microformatted contact information 2.87/1.10"This microformat makes it absolutely clear to the search engines where you’re located. [Read More]"
Your address and phone numbers will be in hCard microformat.
Address and Phone Number in HTML on website contact page 2.89/1.59Your address and phone numbers will be present on your Contact Us tab
Location keyword in website URL 2.37/1.54Your web site url to your enhanced profile will be www.search4itlocal.com/city/state/businessname.html
General importance of customer reviews 3.00/1.46You will have the option to include {business entity} customer review on your enhanced profile ($$)
General importance of claiming Local Business Listing 4.27/0.67"One of the most important factors. The merchant is the most trusted source of data about their business. Yahoo Local tells you if a listing is Merchant verified and Google tells you the source for some of the info they display in the listings is the business owner."
Search 4 It Local will ensure that all submissions are claimed and verified (subject to customer assistance)
Product / service keywords in Local Business Listing Title 3.78/0.97Search 4 It Local will ensure that the most relevant keywords are used to submit your business information
Product / service keywords in Local Business Listing description 3.00/1.47Search 4 It Local will ensure that the most relevant keywords are used to submit your business information
Local Business Listing address in city of search 4.13/1.13Search 4 It Local will ensure that the most relevant keywords are used to submit your business information
Proper Categorization of Local Business Listing 4.00/1.10"If you’re in the wrong category...you’re done."
Search 4 It Local will ensure that your business is placed in the most relevant categorie(s)
These are just a few of the important consideration we will take into our development of your local search submission campaign. And just to further expand your education, here are a few items Search 4 It Local will NOT do!
1. Multiple LBL's with same address (-2.11)
2. Multiple LBL's with same phone number (-2.07)
3. Multiple LBL's with same business name (-0.73)
4. 800 number as primary LBL phone (-0.63)
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